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Finding the performance bottlenecks on your website can be tricky, especially if you’re new to website optimization or don’t have access to sophisticated tools like Google PageSpeed Insights or WebPageTest. Fortunately, there’s an easy-to-use and free tool that can help you optimize your site’s speed using two simple metrics: page load time and overall page size. The Page Speed Checker web tool makes it easy to track down and fix the bottlenecks in your site’s code, which will improve both your ranking in search engine results and your visitor experience.